You’ll find Jackie weaving between marketing, technology and operations - turning complex systems and customer data into practical, revenue-driving outcomes.
Leaning into customer behaviour and the value of connected customer data, she helps brands drive retention through strategic lifecycle initiatives, customer value exchange and marketing automation.
From journey design and automation strategy through to building directly within platforms, she is equally comfortable shaping the vision and delivering it in practice.
With experience across diverse industries, she brings a practical, compliance-conscious approach to CRM, including consent management, governance processes and Spam Act requirements.

Lane brings a practical, commercially focused perspective shaped by years working within owner-operated and family businesses where wearing multiple hats is the norm.
His experience spans marketing, product development, operations, project management and process improvement, giving him a broad understanding of how every part of a business contributes to customer experience and growth.
From launching products and developing marketing assets to improving workflows, documenting processes and delivering projects, Lane focuses on creating practical solutions that deliver real business outcomes.
Lane helps bridge strategy with execution. His strength lies in simplifying complexity, improving the way businesses operate, and helping turn ideas into scalable, customer-focused solutions.